Most free to play mobile games use some sort of ads in their games. Dungeonborne implemented some ads - forced and optional ads. Forced ads are ones you have to watch but you can then choose the buff of your choice. Optional ads are ones you can skip, but if you would like to watch all the way through, you receive all buffs! You can purchase our package that will remove all forced ads. The devs are looking into tweaking ads so players see a lot less, as it was never intended for players to be forced to watch a ton of ads that would interrupt gameplay.